Works
Brand vision work for Explor Inc, an outdoor-activity planning platform. Identity, web, and extended brand application.
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Reimagine and mobilize the three-decade-old pillar of creative tools for new platforms and new users.
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Prototype vechicle design and series of livery studies. This is what might have happened if a few things went slightly differently in early 1990's sportscar racing...
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A total overhaul of the phone-scale interface for Lightroom's incredibly deep editing capabilities. This work was a part of a comprehensive effort underway to modernize and simplify Lightroom applications across the desktop, web, and mobile.
Photoshop Fix is a mobile photo editing app with a focus on retouching and enhancing images. The app features incredibly fast and effective spot-healing as well as a full range of light, color, and detail adjustments including the (in)famous Face Aware warp mesh tooling.
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Vibe is an iOS app designed to help users create tightly-produced short movies from the images and videos on their mobile devices. Vibe is built around intelligent algorithms which automate the intricately-complex and time-consuming task of synchronizing edits to the rhythm and intensity of a soundtrack. The UX is aimed at making quick work of creating and sharing the piece, focussing on providing simple controls for the essential attributes.
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Research, design, and experience explorations investigating the future of Adobe's photography products. This comprised end-to-end customer experience strategy defining a technology ecosystem and experience design across applications and services. The work is ongoing and has heavily influenced a redesign of Lightroom and Photoshop on mobile platforms as well as an extended ecosystem of photography tools.
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New cover art and posters for the Prototyp kit series. Illustrations based on photos of the models, done entirely in Illustrator and utilize livery and sponsor markings from the kits themselves.
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[In progress] Album artwork for the second release in my recording project series. Gatefold CD booklet with metallic-silver printed translucent slipcover sleeve. An evolutionary theme threads through the tracklisting, from percussive first tracks building on each other through to a rich, melodic middle section and then a tense unwinding into a cathartic dissolution of structure.
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Customer research and UX project for a new screen design and prototyping platform. (Huxley became Adobe XD)
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Prototyp is a personal project which has provided me with experience building an ecommerce solution, doing international instructional graphics, and running a small retail business. For this next version of Prototyp, I looked to the design of a completely revamped website as an opportunity to extend my work in pure CSS design to responsive screen-size breakpoints.
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First started in 1999, Prototyp is a personal project which enables me to explore all manner of disciplines; from informational graphics to ecommerce, 3-d modelling to race-car liveries. Branding and identity is a big part of the visual language for Prototyp, too.
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Images from the rolling foothills at the edge of the Bay Area; Morgan Territory, Mount Diablo, Tassajara Ridge. Shot primarily on biking trips with iPhone + editing apps; Picfx, VSCO, Snapseed.
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Music releases on Dynamophone Records, San Francisco.
Two-panel gatefold pocket sleeve artwork for full-length album and 5 track EP. Photography, manipulation, layout & design, production.
Proposed community and gallery vision work for Adobe Creative Cloud. While working files live and breathe behind a private cloud-synced workflow, the public gallery experience is focussed on connecting people, products, and techniques through a showcase of finished work.
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The Adobe.com Transformation project was massive multi-year undertaking to redefine and redesign Adobe's web presence. Ostensibly a marketing task, the goal simply was to drastically improve Adobe's relationship with its customers. However, this meant culling or revamping every product marketing page, every support page, every learning page, every purchase point and more across the site as well as every internal process from policy and strategy to execution.
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Notespark is a popular note-taking, syncing, and sharing app for iPhones, iPads, and the web. The brief was short and simple: "We have a solid product but our mark is meh, please make it awesome."
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The artwork for "Not for Anyone" started with key elements of the art direction already set by Count. I expanded on the direction with additional photo-composite collage, noise, and type treatments to create this four-panel cd package.
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The Adobe / Macromedia merger created a massive product brand and identity strategy challenge: two distinctly different companies became one, with the combined product offering somewhere in the neighborhood of over a hundred unique identities, which all must evolve into a cohesive and functional interoperable system (which in turn must also represent Adobe as a proud parent brand.) As a result, Adobe has the single biggest visually integrated brand system in history.
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CS4 updated and refined the desktop system introduced for the Macromedia-integrated Adobe CS3 era. Visual improvements to the ever-growing system were many - sharper, crisper, brighter - but this release also marked the official yet quietly in-progress introduction of what would become Adobe's new corporate typeface, Clean.
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dentity, logo mark, and icon development for Adobe's AIR (Integrated Runtime). Air is a development and distribution platform melding the unique authoring and functional capabilities of Flash, Flex, and web-based technologies for online and offline applications.
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CS3 was an epic renovation of every Adobe and Macromedia product identity found throughout the desktop. The primary challenges were to develop a system which would successfully merge the Macromedia and Adobe product lines in a way which would tie the product icons together to work side-by-side harmoniously.
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(post in progress) Series of posters and screen-display signage promoting lunch-time XD group presentations. After several years of quietly working under-the-radar, the central design organization is reaching out to the rest of the company. The identity and character of the speakers is represented in the artwork as their favorite lunch-time objects.
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Brand and marketing effort for Orange Exposure's Professional Network services. Primary challenge was to communicate the service effectively and distinctly from competitors in the marketplace, with the peculiar twist of needing to reach out to a visually-oriented audience in a visually-saturated marketplace. Rather than using imagery, we used a distinct graphic treatment suggestive of a spreading organic system... we effectively turned the Orange Photography "Dot" into an infectious virus.
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Short film capturing the work of the Adobe Experience Design Team (XD). A demo reel of sorts revealing the revolutionary interaction patterns and application design methodologies created by the team.
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Construction and treatment definitions for a new Flex component skin system. Aeon's clean, crisp minimalist design features CSS-controlled parameters for color and transparency to allow dynamic visual hierarchy as well as a very clever highlight layer for gloss or matte surface treatments. Application speed and rendering performance improvements were realized through drastically simplified drawing code (by half, relative to Halo).
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Over 20 years of Macromedia culture and corporate adventure captured in this timeline-based information graphic. Total annual revenue is subdivided by product, and a given row height is relative to the density and significance of that year's events.
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Artwork created for the new Orange Photography office entry wall. A unique piece in that it represents Orange Photography as a master brand but also communicates through visual devices familiar from Orange Exposure marketing work.
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Album artwork. Grit vs polish, form vs texture, Wholeness is an album both pristinely electronic and wrapped in analog griminess.
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The tension between fine art and commerce drives this second campaign for Orange Exposure. A flirtation with dualities, the campaign explores and challenges the distinctions between photography as documentary and as personal expression, between art and business.
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Adobe Illustrator rendering exercise; concept livery illustration featuring one of my favorite brand/package-design identities. The chassis is a LMP-class Courage C60.
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Series of postcards and web banners promoting Orange Photography's first fine-art gallery show, SF Faces. In collaboration with Start Soma.
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Concept art for feature article on music analytics. Potential best-selling songs could be predicted by comparing new music to characteristics of past hits; mapping clusters of shared attributes creates a topography of hit music. Unpublished.
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Prototyp is a multi-faceted design exercise which explores sports-prototype racecar engineering. Technical illustration, product design, structural and surface engineering, language-independent instructional design (for an international audience), and ecommerce development support the exercise. Ultimately the subjects are rendered Origami-inspired paper model kits.
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Brochure capturing the core vision and drive of this small independent racing team. The story and language were created specifically with the Malaysian sponsor (and major investor) Proton in mind. Images were shot over the course of a year during the development of the team's all-new four-stroke racing machine.
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Identity and collateral system for the Karting program at Jim Russell Racing Schools. Photography, video stills, and layout capture the frenetic experience of karting.
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Orange Photography is a collective of photographers exploring and redefining the photographic medium. Agency, art studio, photographic services, digital lab, ecommerce-driven gallery and print fulfillment... all approached with the same expression of excellence and diversity. 2003 Webby Business Award Winner "Best online and offline brand experience"
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A resurgent jazz/funk album from the venerable James Taylor, brought to vibrant life by producer Mark "Snowboy" Cotgrove for Ubiquity Records.
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An acclaimed album by Latin Jazz great Arturo Sandoval, recorded in Los Angeles less than a year before his defection from Cuba. The artwork plays typographically as jazzy and exuberent as the music on the disc.
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The story of the 2000 MotoGP season told through a montage of photography and competitor's words. A richer experience than the typical motorsport annual, the book was intended to become a companion volume to Quokka's earlier Whitbread.org/book project.
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The official website for the pinnacle of international motorcycle racing, MotoGP. A massive undertaking of live coverage pitting a light-weight international website against capturing the richest and most real experience from deeper within the sport than any spectator had ever been.
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Volume 2 of Cubop's Afro-Cuban dance collection. The 16-page booklet featured bios of each included artist with continued frolicking typographic treatments intertwined with archival photography.
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Chris Brann's experimental jazz-meets-club/electronic project.
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Funkstorung's music is inseparable from their process... sounds are sought out, sampled, collided, minced, congealed, regurgitated and coagulated... The result is pure beauty. An uncommissioned compilation of the band's works created under the title of "Reclaimed" naturally needed artwork that reflected their process.
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Rerelease of an ultra-rare and out-of-print latin-jazz album by this renowned Cuban percussionist.
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Nine-months-worth of digital assets from Quokka's live race coverage are mapped to GPS satellite tags over the competitors' 32,000 nautical miles of racing. Each interlocking spread of the book presents the prevailing content for a two-day period. When tiled together, the book's spreads cover a 10'x40' foot wall with a map (and story) of the entire race.
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Super-low-budget, clandestine promotional media produced as a quarterly one-color newsprint fanzine. Stacks were quietly dropped off on the flyer table of our favorite Bay Area record shops, possibly (probably) illegitimately inserted into SF Weeklys, and snuck into various nooks and crannies of hotels, bars, and hangouts throughout the city.
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